Mobile Phone Marketing Mobile Phone Marketing, powered by Spot ID, is a new interactive service being offered for the Farnborough International Airshow 2010 which will enable the hundreds of thousands of trade and public visitors to engage with exhibitors by using their mobile phones. Unique codes or “Spots” will be displayed on participating exhibition stands and promotional material; all visitors have to do is text the “Spot“ to 60365 (or email it to FIA2010@spotid.me) to receive instant information direct to their mobile phone about the relevant service or product they are interested in. All information received is free to the visitor.
		Mobile Phone Marketing is a real-time service which means that visitors can access the information they need immediately, without having to wait at a busy stand or for a follow-up from the exhibitor post show. With sustainability in mind, it also means that information can be sent and stored electronically rather than in hard-copy form.

Exhibitors signing up to the Mobile Phone Marketing service will be able to track their Spot traffic in real time, and will get the contact details of the sales leads as and when they come in*. Taking part in Mobile Phone Marketing at FIA 2010 will ensure that neither show participant nor visitor will miss anything, anywhere, anytime.”

*Subject to the Data Protection Act

For more information and prices for Mobile Phone Marketing at FIA 2010 please download our Mobile Phone Marketing Brochure.
To sign up to this service, please download our Mobile Phone Marketing Order Form (also available in G Regulations) or log in to your Exhibitor e-net account.

For more information on mobile phone marketing for Farnborough International Airshow 2010, please contact:

Oliver Newton
Sponsorship & New Business Executive
Tel: +44(0)1252 532854
oliver.newton@farnborough.com